Case Study
Aerospace America Feature+ Articles
Custom editorial content from a decade of aerospace and aeronautics publication design
Project Brief
Project Overview
For nearly a decade, THOR Digital has collaborated with the American Institute of Aeronautics and Astronautics to design the award-winning publication, Aerospace America. Building on this long-standing partnership, THOR helped evolve the magazine's most compelling stories into immersive digital experiences through a new initiative known as Feature+.
The concept behind Feature+ was to transform the magazine's technical content—particularly custom illustrations and engineering infographics—into interactive web features. Working closely with the editorial team, THOR established a production workflow that allows selected print stories to be expanded into digital-first narratives without disrupting existing publishing timelines.
Each Feature+ story leverages the strengths of digital media to communicate complex aerospace topics in accessible ways. Interactive diagrams, animated data visualizations, timelines, embedded video, and innovative page layouts help readers explore concepts more intuitively than static print formats allow.
Despite operating with a small, agile team, THOR delivers a level of storytelling typically associated with much larger media organizations. The resulting library of Feature+ stories creates compelling content that strengthens reader engagement. The end result of our work drives recurring traffic to the publication's website and creates new opportunities for content distribution across external media.
Key Achievements
- Developed the Feature+ digital storytelling framework for Aerospace America.
- Transformed complex aerospace print content into interactive digital experiences.
- Built animated graphics, timelines, and data visualizations to explain technical topics clearly.
- Established a repeatable editorial workflow aligned with print production schedules.
- Enabled a small production team to deliver high-end multimedia storytelling efficiently.
- Created a scalable library of premium content for distribution across events and social platforms.
